Monday, November 23, 2009
Future of journalism, democracy are intertwined - The New Britain Herald (newbritainherald.com)
BY; JAMES CRAVEN STAFF REPORTER
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News, Commentary and Opinions in New Britain CT and Our Nation
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Mr. Schroeder says he wants the Herald to become the "pillar of the community," but the last thing the community needs is another bankrupt one sided liberal paper like the New York Times.
The only way Mr. Schroeder is going to transform his paper to becoming so successful is to transform it to a "fair and balanced" news outlet--to borrow a phrase from one of the most successful news organizations in the nation.
We know that Jim Craven is capable of such reporting, because he has done a few balanced stories, including the Candelori story today. Could it be that someone higher up in the paper is holding Mr. Craven back, or even editing out material not favorable to Democrats from Mr. Craven's regular reports? Or could he just need a little more direction as to which way the paper wants each story to go?
The liberals will automatically lash out at a suggestion to follow Fox News, but the Herald is a business, existing to make money. Who's example should they follow?
News Corp, the parent company of Fox News, has recently posted record profits. Fox News is now celebrating the most watched news program in America for 9 years running, and also leads the cable news market in every demographic and time slot throughout the entire day. In fact, in any time slot throughout the day, Fox News has more viewers (usually with a million or more to spare) than all other cable news networks combined.
Remember, Fox's owner is posting record profits, while NBC is on the chopping block as the 4th rated network (behind Fox's broadcast network), ABC, & CBS). CNN is facing a reduction in advertising rates due to its dwindling viewership. Millions more people are watching "Red Eye" on Fox News at 3AM, than are watching the prime time 8PM news coverage on CNN.
In summary Mr. Schroeder, perhaps the answer to success in the news business is as simple as asking yourselves on each story: "How would Fox News handle a similar story?"
Of course you could always follow the lead of the New York Times, if you don't mind the need to borrow from Mexico in order to meet your current payroll.
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